LBS in B2B: taking Events to the next level?

I touched on geolocation and LBS (location-based services) earlier this year just as it was breaking into the mainstream. Gowalla, Foursquare, BrightKite, Whrrl, Scvngr and now even Facebook's Places (see my less than stellar impression of this) are among the tech companies driving this wildly popular bandwagon. There have been clear and useful leverage of LBS for … Continue reading LBS in B2B: taking Events to the next level?