I choose to grow my Twitter following organically. Why? First, I think it feels natural and not contrived. Second, I feel that what I offer to my own circle ends up bearing more weight and credibility. Plus, I get umpteen times more satisfaction when I know my follows pay attention to and engage with me. … Continue reading The Organic Tribe
The Power of Online Communities
This post was inspired by a random DM from @RepuTrack As social media inculcates itself into the mainstream, it becomes obvious that the principles governing its successful use have indeed been around for years, echoing traditional models of engagement that have formed the basis of many a tried and true best practices for business, social … Continue reading The Power of Online Communities
Balancing the Virtual and the Real
Call it online research, perpetual networking, job search, distracted soliloquies or just plain entertainment, the social party is too good to miss out. But sometimes we need intervention. If we have work-life balance, then there should also be virtual-real balance. And by 'real' I mean our day-to-day tangible lives. Yep. Remember that one? So before … Continue reading Balancing the Virtual and the Real
IT as Innovative Teamwork
Information Technology (IT) is my best friend. Without a well oiled partnership with IT, the success and qualitative results of any web-related project would be greatly compromised. Yet it’s no secret that communicators, marketers and other professionals have had their classic moments of disconnect with IT teams. Since the dotcom bubble, I’ve had the opportunity … Continue reading IT as Innovative Teamwork
autom8 