Balancing the Virtual and the Real

Call it online research, perpetual networking, job search, distracted soliloquies or just plain entertainment, the social party is too good to miss out. But sometimes we need intervention. If we have work-life balance, then there should also be virtual-real balance. And by 'real' I mean our day-to-day tangible lives. Yep. Remember that one? So before … Continue reading Balancing the Virtual and the Real

How ‘they inspire’ social media in SMB growth

SMB (Small to Mid-size Business) orgnizations are not only thriving in recessionary times but are also, and more notably, leveraging off social media tools and networks (SM) to strategically reinforce their brand presence and broaden market reach. they integrated inc. of Belleville, Ontario (just east of Toronto) is one such gem of an agency. Their ‘they … Continue reading How ‘they inspire’ social media in SMB growth