I touched on geolocation and LBS (location-based services) earlier this year just as it was breaking into the mainstream. Gowalla, Foursquare, BrightKite, Whrrl, Scvngr and now even Facebook's Places (see my less than stellar impression of this) are among the tech companies driving this wildly popular bandwagon. There have been clear and useful leverage of LBS for … Continue reading LBS in B2B: taking Events to the next level?
Le déclin de l’empire de Social Media
If you've never seen this exquisite film (directed by the inimitable Denys Arcand) then you must. Title of this post was partially inspired by the title of that film, Le déclin de l'empire américain, and the overriding black comedy flavour I personally see in some (okay, many) of today's blog posts. Just yesterday, a Forrester study notes … Continue reading Le déclin de l’empire de Social Media
Le déclin de l’empire de social media
If you've never seen this exquisite film (directed by the inimitable Denys Arcand) then you must. Title of this post was partially inspired by the title of that film, Le déclin de l'empire américain, and the overriding dark comedy flavour I personally see in some (okay, many) of today's blog posts. Just yesterday, a Forrester study notes … Continue reading Le déclin de l’empire de social media
Dynamics of a Personal Brand
Blogging + Twitter = Personal Brand That about sums it up doesn't it? Well, almost. It's a starting point, and I doubt one equation adequately encapsulates the full dynamics of a personal brand. Now, you ask, "Why would I care about a personal brand?" The age of online networks The Internet is growing exponentially. Proliferation … Continue reading Dynamics of a Personal Brand