Does my organization even have a mobile version of its key digital assets? Come to think of it, when was the last time I checked our site on phone, hmm .. Isn’t getting a mobile face for our brand quite the undertaking on its own? image source: appdataroom.com Lets walk through this inner dialogue you’re … Continue reading Is your businesss mobile?
After catching this tweet from Chris Brogan: "Who is actually READING all these dailies that you all put out? How are they impacting your efforts?" I was compelled to explore and blog about it. It's a valid question if not rhetorical. What is paper.li? Simply, per their site, "paper.li organizes links shared on Twitter into … Continue reading Examining the value of paper.li dailies
For its first foray into an unconference the bright, energetic gang of @TorontoTalks [i.e., @abroadabroadeh (Linda), @mechristopher (Chris), @jschultz (Jeremy), @bryanperson (Bryan)] managed to 'make it work'! (can you hear Tim Gunn's voice?..n'er mind). That was last Sunday. Morning brew On my way to the Sheraton this morning, colleague, senior communications consultant and longstanding IABC member, Diane McElroy and I quickly … Continue reading Unconferences: The New Black
Following someone back on Twitter validates a two-way connection. It confirms mutual interest. The rhetoric of courtesy Everyone online is entitled to be selective with their follows. In fact, some of the most successful networking efforts are deliberate and executed with clear purpose. So if someone follows you but you're not sure if you want to … Continue reading Twitter Lists: courtesy, classification, trust